Chipper Critters App
The Chipper Critters app was my final senior project while at school. Given complete freedom and having recently adopted my first cat, I wanted to create a brand and an app that I felt was missing in the pet world: an all in one app for finding a pet, tracking their needs, purchasing pet products, instant access to vet care, as well as access to certified care and advice.
The brand is colorful, welcoming, and lively. A variety of colors and brand symbols are used to allude to the diversity of pets and animals represented in the app, as well as a way to establish consistency in branding and messaging. Fun photos, animations, and language are also used to communicate the Chipper Critters brand.